Wednesday, June 22, 2005

:: adgruntie :: Think Fast. Have Power. Get Going.

+ Today General Mills is launching a new children's television health advertising initiative promoting the importance of eating breakfast. The campaign created by Saatchi & Saatchi New York will run for a full year. To start there are 3 10-second spots, a logo designed for the program, and a stand alone website, ChooseBreakfast.com with more content designed to engage kids on the benefits of eating breakfast.

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