:: adgruntie :: NZ Toyota advert not offensive

+ The New Zealand Herald reports that Toyota's HiLux advert in NZ is not offensive, even though it uses the term "sheep shagger".

A Toyota commercial in which two animated bulls hijack a farmer's ute to impress two cows and call a ram a "sheep shagger" has prompted 17 complaints to the Advertising Standards Complaints Board.

More amusing, one of the complainees is a "Mr Donald McDonald, a repeat complainer to the authority, has been warned the authority would stop listening to him if he made any more "trivial" complaints."

Wow. That might be a first! :)

Advert can be viewed in QT at visit4info and at Toyota's Site. (links via milkandcookies.com.)