Friday, June 16, 2006

:: adgruntie :: Brand issues for AOL

+ Good god...AOL won't let you cancel your account. Customer service at AOL blows chunks. Seriously it would be funnier if I hadn't had to go through this process myself. (link via Coudal).

Perhaps if they actually cared about their customers they wouldn't put people through this torture. Let's just say that after having gone through a process like this where you get interrogated for wanting to cancel service, I cannot imagine that they have a very high rate of customers who return to them. It's one excellent way to ensure that you will never get those customers back.

From a business perspective, it's really rather stupid.

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