Tuesday, November 28, 2006

:: adgruntie :: Brands and brains?

+ Ok, this is amusing. David Card reports on a very funny press release on a study that tested 20 people and 4 brands, claiming its results to prove that people's brains react to "strong" brands. Even funnier is the claim that "This may be, as Dr. Born says, the first study of consumer brains."

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