Thursday, February 15, 2007

Touchy-feely print ad for Coquel

+ An ad for Coquel, a liquid detergent from Brazil harkens back to the type of thinking we were taught in school. Instead of printing the magazine ad on glossy paper, the ad was printed on brightly colored soft-to-the-touch fabric. The tagline: "We also like clothes so much that our ad could not be made on paper." Great stuff.

No comments :

Related Posts Plugin for WordPress, Blogger...