Thursday, April 05, 2007

Women watch fewer videos online

+ How women view online video compared to men is part of recent studies conducted to see how women are using (or not using) the web and online video.
"Getting the female audience engaged is crucial for the success of online video, and over the next few years, marketers and online video content providers will need to figure out exactly how to get that job done," says Ms. Williamson. "They have no choice. They have to."

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