Friday, May 04, 2007

Cinema ad winners

+ You can check out the nominees for the Cinema Ad Council awards. Winners were announced April 24th at the 3rd Annual Marquee Marketing at the Movies event in New York City.From Shootonline:
Topping the regional or national commercial category was Coca-Cola's "Happiness Factory" from Wieden+Kennedy, followed by Hyundai USA's "Life Shapes" out of The Richards Group, and Yahoo!'s "Garden" via Ogilvy & Mather.
The top integrated cinema advertising campaign was National Guard's "Citizen Soldier" from LM&O Advertising, followed by NBC Universal's "Heroes/iTunes" via The NBC Agency, and Verizon Wireless' "Vcast" from McCann Erickson (with Zenith Media as the media firm).
Heading the regional or national long-form ad category was TBS' "Department of Humor Analysis" from agency Mother, followed by American Express' "Animals" via Ogilvy & Mather, and then Sony Pictures Entertainment's "DaVinci Code" out of Sony TriStar Marketing Group.
Topping the local cinema advertising spot category was Regions Bank's "What's Your Dream" from Luckie & Company, followed by Jim Koons Automotive Companies' "Novela" via Koons Marketing, and the Virginia Lottery's "Holiday" out of Barber Martin Advertising.
The top still image ad was Basketball America's "Basketball America Sports Complex" followed by Door Depot of SW Florida's "Door Depot of SW Florida" and then Recycle Midland's "Recycle Midland," all from Screenvision Direct.
And the headliners in the digitally animated cinema ad category were: Country Music Hall of Fame and Museum's "I Can't Stop Loving You" from National CineMedia, followed by Nash Community College's "Nash Community College" out of UniqueScreen Media, and Jimmy's Car Stereo's "Jimmy Car Stereo" vis Screenvision Direct.

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