+ Happy Memorial Day weekend to those of you who get a nice, long weekend. Here are a few things I have come across in the past couple of days worth sharing.
- Ben & Jerry's ReadyMade Pint Challenge is a partnership with ReadyMade asking their readers to create a cool, original project using Ben & Jerry’s iconic pint.
- JWT Spain has put together Case-O-Matic, a site that will generate case studies for you...just in time for award show season.
- There's movies and TV shows about advertising. Now, there might just be a board game too! SVA grad, Fatimah Kabba, has created "The Pitch", a game that could, as she tells it, “rebrand the preconceptions about graphic design.” If you like this idea, head over to her kickstarter page to help her get the game off the ground.
- Turkcell in Istanbul were looking to promote their new smart phones bundled with mobile internet. Turkcell’s agency, Rabarba created a live competition through Twitter, in which a smartphone, which was packed in gift boxes and covered with post-its. Players had to tweet what was written on the post-its to unwrap the boxes, using the hashtag #turkcell.