Monday, November 27, 2006

:: adgruntie :: Cingular and Office Max use A Christmas Story

+ BBDO Worldwide, Atlanta created a spot for Cingular Wireless recreating plot of A Christmas Story, swapping out the BB gun for a cell phone.

Additionally Office Max has about 20 games and microsites under the theme "Spread the cheer", a couple of which also borrow from A Christmas Story as well. There will be teasers on youtube and the campaign was created by Toy, NYC.
"An office-supply store as a gift destination wasn't exactly an easy leap," said Ari Merkin, partner and executive creative director at Toy. "If we were going to ask people to get a gift at Office Max, we felt we would have to start by doing a little giving of our own."

Don't Shoot Your Eye Out - shooter type out for ricochet.
Stuck to a Pole - Just what it says
My Holiday Sweater
Shake The Globe
Roast a Turkey
Everything's A Reindeer - Babies, dogs, cats, etc.
Reindeer Arm Wrestling
You Got Elfed
Elf Yourself
Elf Interviews
Mistletoe in an Elevator - Livin' it up when you're going down.
Season's Sculpting - ice carvings
Faux Charity Donation Generator - send a donation to some strange charities or make up your own
Guess My Gift
A Worldwide Wish - more wishes make the tree grow
Conspiracy Carols - Plays jingle bells backwards with your "message".
Yes I'm Working
Save The Snowman - Hangman styling
North Pole Dancing - make santa dance
Greetings From the North Pole

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