Wednesday, August 30, 2017

Reading Roundup: Week 8/28/17

Here are a few things of interest I've come across and have read in the past week...
Meet the 3 types of people who will launch your culture of growth:
Read the article to learn about The Pioneer, The Champion, and The X-Team.

Google Rolls Out Video Previews for Quick Searches:
Read about changes in the Google app for Android and Chrome on Android. When video results show up in the video carousel, just like text snippets for text results, you’ll see video previews.

5 Tips from Twitter to Boost Campaign Performance with In-Stream Ads:
Read to find out how creative teams can make the most of Twitter’s new ad offering, using research-backed best practices.

Generation Z Speaks Their Minds:
Read why, according research, there are four big cross-cultural themes that drive this generation: Diversity, Digital detox, Justice, and Nationality.

Design Principles: a guide to less shitty feedback:
Read and learn how design principles can help the creative process. "Design Principles are a set of statements that communicate what we want from a project or product. It’s a way for everyone to agree on a couple of core principles that the work should be measured by. By determining these ideas early on, you create a framework that will help you take design decisions and give constructive feedback."

3 comments :

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Mitchell Frewin said...

Okay, so culture launches, video previews, and Gen Z... oh my! This week's roundup is a rollercoaster. Speaking of rollercoasters, remember when our team needed to push a groundbreaking idea for a new marketing campaign but encountered tons of internal resistance? It felt like wading through molasses. We needed a block breaker to get traction, someone to champion the vision. It reminds me a lot of that Pioneer archetype. Anyway, good food for thought here.

Brett said...

Do you ever feel overwhelmed by the sheer volume of online content? I definitely do! I've found curating a specific list of trusted sources helps me stay focused.Has anyone else noticed all the buzz around classic games lately? I wonder, has anyone else been feeling nostalgic with pacman 30th anniversary ?

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