Saturday Scruples
1. You own a restaurant and serve fresh rolls with every meal. Often they're returned to the kitchen seemingly untouched. Do you serve them again? No. The cost of them is already take into account so, I'd give them to a shelter or something instead.
2. In a close fight for re-election, you learn that your rival recently had a nervous breakdown. Do you leak this to the media? Yes.
3. You have a clear view of an attractive neighbor who does yoga in the nude. Do you ask this person to draw the curtains? No. If they don't care enough to close the curtains, that's their fault. ;-)
Caffeinated posts from a Creative Director/Copywriter/Strategist.
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